Pricing & Engagement

Three ways to work with us

Strategy, execution, or both. Every engagement is custom-scoped to your ICP, sales motion, and growth targets. Most clients land on retainer plus revenue share so we have skin in the game. One partner per trade, per state. Results guaranteed.

①

Strategy Project

Fixed-scope GTM and outbound strategy. 4 to 6 weeks. Deliverables: ICP, messaging framework, tech stack, 90-day campaign plan.

Starting at $15k

Inquire

②

Retainer + Revenue Share

Full-service done-for-you cold email outbound on owned infrastructure. Base monthly retainer plus a revenue share on closed business we source. Skin in the game.

Base retainer + % of closed revenue

Fractional GTM Partner

Strategic partnership for teams without a VP Sales or Head of Growth. Weekly working sessions, full motion ownership.

Custom

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Why retainer + rev share

We only win when you win

Most agencies bill the same retainer whether you close deals or not. That model rewards motion, not outcomes. We charge a base retainer to cover infrastructure and execution, then take a revenue share on closed business we source.

It means we'll push back on weak offers, refuse engagements where the math doesn't work, and chase quality over volume. Honest from day one.

What you get

Lower upfront commitment than pure retainer
Aligned incentives: we win when you win
No "agency theater" billable hours
Honest conversations about what's working
Pricing scales with results, not effort

What's always included

The non-negotiables

Territory exclusivity. One partner per trade, per state. Your competition stays locked out.
Results guarantee. If we don't hit agreed KPIs in the agreed timeframe, billing pauses and we keep working at no cost until we do.
Owned sending infrastructure registered in your name
Reporting on inbox placement, replies, meetings, and pipeline (monthly today, weekly cadence coming soon)
Dedicated Slack channel with same-day response
Monthly strategy review with senior team member
Full data and asset portability if you ever leave
Honest forecasting (we won't overpromise to win the deal)

FAQ

Common pricing questions

What's typical engagement length?

Initial outbound engagements are a 4-month minimum. Cold email needs time to warm domains, build deliverability reputation, and iterate on messaging. Anything shorter doesn't give the program a fair chance. Strategy projects are 4 to 6 weeks. Fractional is monthly.

What's included in the retainer?

Domain setup and warming, mailbox provisioning, list building and Clay enrichment, copy and sequence development, sending on owned infrastructure, reply routing to your team, monthly reporting (weekly cadence coming soon). Tooling cost is included in the retainer, not billed separately.

How does the revenue share work?

You pay a base monthly retainer that covers infrastructure, execution, and reporting. On top of that, we take a percentage of closed revenue we source. The exact percentage depends on your deal size, sales cycle, and gross margin. We scope it during the strategy call so it works for both sides.

Why not pure performance pricing?

Pure pay-per-meeting or pay-per-lead models incentivize volume over quality. You get junk meetings to hit a number. The retainer ensures we invest in real infrastructure and quality. The rev share ensures we chase outcomes you actually want.

Do you offer LinkedIn or phone outreach as a managed service?

No. Cold email is our only managed offering. We focus on doing one channel exceptionally rather than three half-right.